STUDIO MOVING SALE! 60% off all Penrose private label. 40% off Vintage. Prices are as marked.


Aadaan Issue 005: I Made Your Clothes

Q & A with Aadaan, an organization that supports the work of individuals and groups by providing a platform for participants to showcase their talent, giving them the opportunity to transcend their ideas outside the confines of their daily reality and bring them to the attention of a wider audience.

Penrose designer Sara Keel on 95.7 BEN FM's Her Story with host Kathy Romano

Independent clothing designer Sara Keel of Penrose Design Studio chats with 95.7 BEN FM's Her Story host Kathy Romano about hand making all of her one of a kind garments. 

Philadelphia Style: Six Up-And-Coming Fashion Designers You Need to Know

Sara Keel of Penrose is named by Philadelphia Style Magazine as one of six up-and-coming fashion designers you need to know.  Read the article and see the list of designers at

Philly’s Fabulous Looks: Q & A with Sara Keel, Penrose Design Studio

The City of Philadelphia Chief Cultural Officer, Kelly Lee will be wearing an ensemble designed by Philly Fabulous Look’s featured womenswear designer, Penrose Design Studio to the Philadelphia Fashion Incubator Style Gala on September 18, 2017.

MyNEWPhilly host Tiffani D shops Penrose during a personal shopping appointment at M Concept Shop

MyNewPhilly host Tiffani D shops Penrose during a personal shopping appointment at M Concept Shop. Watch the segment on

Fashion Trendlet feature in The Philadelphia Inquirer

The perfect beach cover-up has been elevated to the on-the-town maxi.

American Fashion Podcasts

This roundtable is with current members of the incubator class, Janell Wysock, Latasha Hall, and Sara Keel.  Executive Director Elissa Bloom helps lead the discussion. Conversation centers on the launch point for new designers and new brands, touching on design, marketing, business strategies, social media, and runway shows.Li